Sliced Bread Content Management
about
websites that work!

Our Methodologies

Over the years that we have been working with the Internet we have gained enormous experience in cutting through the irrelevant issues and focusing on getting the best possible outcome for your organisation.  This experience is reflected in the methodologies that we use to build your website and make your business e - enabled!

How we develop your site

The process we go through in designing a site is extensive, but is proven to create sites that return results.  It may seem quite daunting and time consuming, but it happens very quickly and efficiently using our five step approach.

 

Strategy & Tactics

We start by sitting down with you and your staff and identifying your business objectives. These might be to increase your new clients by 25%, or decrease your postage costs by 50%.

Once the objectives have been clearly defined we research your target market and analyse their needs, their Information Seeking Behaviour, their preffered communication methods and their overall characteristics.

Then we show how the objectives can be met by online tactics, such as a building a client extranet, or a subscribers section.

Design & Test

We then start to create an overall design and approach for your site. This is how the site will look, how the information and functionality is grouped together. The menu structure, navigation techniques, load time, type of language that is most efefctive for your users.

Then we provide you with a draft of your site look and feel - known as templates, allowing you to comment on the look and we work with you to tweak it until it looks just the way you want!

Build & Content

Then we build the site using our read built modules, inputting the required functionality and content.

Test

We then test your site and have a small focus group of typical users to test your site. We make any changes and then we are ready for the launch!

Launch

We then help you to launch your site and enter your site details into the most common search engines and provide you with advice and ideas on how to market your site both online and offline.